After moving and passing the California Bar Examination in 1999, Yana Gershfeld worked as a research attorney for four (4) Los Angeles Superior Court Judges where she gained invaluable experience about litigation from “behind the scenes.” In 2001, Yana Gershfeld hung up her shingles and started the Law Office of Yana K. Gershfeld. For over eleven years, Yana Gershfeld worked as a solo practitioner as a Civil Litigation and Trial Attorney with an emphasis in Real Estate and Business Litigation, as well as Medical and Dental Malpractice Litigation. Yana single-handedly built a successful law firm by word-of-mouth advertising and earned a respected reputation in the Los Angeles legal community as a relentless, fair, and diligent advocate.
After the recent economic collapse, in part as a result of the housing market crash in 2006, Mrs. Gershfeld became aware of the many people that were struggling to meet their basic needs and survive in a difficult economy. Seeing so many struggling to stay afloat to pay their bills, living pay check to pay check and barely making ends meet, Yana Gershfeld saw just how many relied more and more on credit cards to survive. Sadly, these people were not using their credit cards on luxury purchases. Rather, they were using credit cards to pay for food and gas after running out of money at the end of the month!